About InComm Payments

Our mission is to be the network that transforms the global commerce experience through innovative payment technology for retailers, brands and consumers.

Celebrating 30 Years of Payment Innovation

We’re celebrating our thirtieth anniversary this year! It’s been our privilege to work with our partners over these past three decades, connecting consumers the world over to the products and services they want and need while constantly striving for the next big things in the payment space. To celebrate this milestone, we’re reflecting on the people and core values that helped us succeed – and looking forward to a future that’s even brighter.

Innovation

Teamwork / Culture

Product Solutions

Partnerships

History of InComm Payments

1992

InComm is founded by Brooks Smith In Atlanta, GA

1995

Created Point-of-Sale activation technology

1996

Awarded our first U.S. patent for packaging innovation

1999

Introduced the first prepaid wireless cards

2003

Introduced the first prepaid music card

2004

Launched the first iTunes gift card

2005

Vanilla® entered the market

2007

Began international expansion and opened offices around the globe

2012

Expanded capabilities and introduced new products;
MyVanilla GPR Card, Vanilla Reload Network, and the Tolling & Transit Program

2015

VanillaDirect entered the market

2018

Acquired Gift Card Impressions and exclusive distribution rights of
American Express prepaid Card in the U.S.

2019

Acquired Linq3 Technologies, Hallmark Business Connections, and Meridian Loyalty

2020

Launched Go Studio, an in-house innovation hub.
Expanded in-store QR code payment capabilities.
Launched first retail sports betting gift card.

2021

Launched Dual Network Benefit Card for health plan members.
Enabled in-store digital currency payments.

And we’re not stopping there.

We remain focused and committed to creating even more industry firsts to help our partners expand their reach even further in the decades to come

Awards for Industry Excellence

2014
2014
  • Target Vendor of The Year Award
  • Family Dollar Supplier of The Year Award
  • Sam’s Club Supplier of The Year Award
  • Walmart Supplier of The Year Award
2015
2015
  • Sam’s Club Supplier of The Year Award
  • Walmart Supplier of The Year Award
  • Rite Aid Vendor of The Year Award

2016
2016
  • Walmart Vendor of The Year Award
  • 7–Eleven Vendor of The Year Award
2017
2017
  • Walmart Vendor of The Year Awar
  • 7–Eleven Vendor of The Year Awar
2018
2018
  • Rite Aid Supplier of The Year Award
  • Atlanta Business Chronicle CFO of the Year
  • Kinney Drugs Vendor Partner of the Year Award
  • 7–Eleven Vendor of The Year Award
2019
2019
  • Innovative Payments Association Award for Most Innovative Payments Technology – Alder API®
  • Ranked 17th on Atlanta Business Chronicle’s list of Atlanta’s Top 50 Private Companies
  • Dollar General 2019 Pride Award
2020
2020
  • Best Partner of 2019 from 7-Eleven Korea
  • Most Innovative Payments Technology Award
2021
2021
  • Louie Award
  • Partner of the Year from 7-Eleven Canada
  • Sam’s Club Supplier of the Year
2022
2022
  • Dollar General Supplier Partner Excellent Award
  • Sam’s Club Supplier of the Year
  • Georgia’s 20 Largest FinTech Companies
  • Atlanta’s 50 Largest Private Companies
  • PayTech Awards Finalist